WhatsApp template management
Introduction
This article outlines the feature for managing WhatsApp message templates directly within Eightfold, which streamlines the process of setting up and using WhatsApp as a communication channel. Previously, creating and managing templates required assistance from the Solution Architect (SA) team. This feature gives you more control and reduces potential errors.
- Direct template creation/editing: create WhatsApp templates directly within the Communication Center, or edit existing templates. Note that editing a template cancels any scheduled messages using the previous version.
- Simplified approval process: Eightfold automatically submits your templates to Meta for approval, and you can track the approval status within the Communication Center.
- Admin control: admins have full control over WhatsApp template management.
How does it work
Template creation:
- Navigate to Account > Communication Templates.
- Click Add Template and select the relevant WhatsApp Template Type.
- Eightfold automatically submits the template to Meta for approval.
Approval tracking:
- You can monitor the approval status of your templates within the Communication Center.
- The approval process typically takes around 20 seconds, but can take up to 24 hours if a manual review by Meta is required. The templates are unusable until approved by Meta.
Template usage:
- When you use the communication wizard, templates are fetched from Eightfold.
Important notes
- Twilio as a messaging platform: Eightfold uses Twilio's API to manage and send messages.
- Template variables: use actual variable names in your templates within Eightfold, rather than numerical values.
- Approval time: while most templates are approved quickly, manual reviews by Meta can take up to 24 hours.
- Messaging service: a messaging service needs to be set up in Twilio, and this service is used by Eightfold to send messages.